Selling to the 24 Core Desires

Yes there are only 24 core desires values that motivate every decision, every action we take.

The truth is that if you are in the persuasion business (and who really isn’t?) if you don’t know all 24 core values it’s like trying to drive a car with only three wheels, no door handles, and an empty tank of gas.

Learning and using the 24 core values can be your secret weapon in the high stakes game of persuasion and influence.

Yes people are still motivated by money, fame, and sex! But what else?

Join behaviorist and psychologist Larry Farris in this 4-week exploration of the 24 key core values.

Learn how to recognize them, how to use them for persuasion and influence, how to stack them for more powerful influence, and even how to motivate yourself at the deepest level.

You do not have to spend lots of money traveling, no cost for hotels, no time away from your own productivity.

This program is taught live and interactive via telephone with the written material emailed in advance for your review. So you can easily participate anywhere with cell phone reception.

Larry Farris is a behaviorist, author, trainer, and business consultant with over 15 years professional experience.

Larry has an entertaining style and a deep grasp of his subjects.

His experience includes national political campaign training, NLP Mastery, Clinical Hypnotherapy, Stage Performing Hypnotist National Sales Trainer, Hard Money Lending and Commercial Finance.

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Larry Farris is a White House trained sales and persuasion coach.